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Programmatic advertising in the age of COVID-19: Mobile...


Programmatic advertising in the age of COVID-19: Mobile app ad spend dips 14%; ‘Sports’ lose 95% but ‘Parenting’ apps soar 122%

https://blog.pixalate.com/covid19-programmatic-advertising-mobile-app-trends

Over 445k Android and iOS apps were delisted in Q4 2019...


Over 445k Android and iOS apps were delisted in Q4 2019, including popular Samsung and LEGO apps

https://blog.pixalate.com/delisted-apps-q4-2019

'Disruptive ads’: 564 Google Play Store apps delisted i...


'Disruptive ads’: 564 Google Play Store apps delisted in February 2020; 75% had 'System Alert Window' permission enabled

https://blog.pixalate.com/disruptive-ads-delisted-apps-google-play-store

32% of mobile app programmatic ads are potentially bran...


32% of mobile app programmatic ads are potentially brand-unsafe

https://blog.pixalate.com/brand-safety-content-mobile-app-programmatic-advertising-android

5% of Android mobile programmatic ads went to delisted ...


5% of Android mobile programmatic ads went to delisted apps in Q3'19

https://blog.pixalate.com/programatic-ads-served-to-delisted-android-play-store-apps-2019

Uncovering DiCaprio: An OTT/CTV ad fraud scheme utilizi...


Uncovering DiCaprio: An OTT/CTV ad fraud scheme utilizing the dating app Grindr

https://blog.pixalate.com/dicaprio-ott-ctv-ad-fraud-scheme-grindr-mobile-app

50% of delisted Play Store apps with 100M+ downloads we...


50% of delisted Play Store apps with 100M+ downloads were Chinese

https://blog.pixalate.com/popular-delisted-google-play-store-apps-chinese

Over 500k Google Play Store apps support programmatic a...


Over 500k Google Play Store apps support programmatic advertising

https://blog.pixalate.com/google-play-store-apps-support-programmatic-advertising

There are over 3.2 million apps on the Google Play Stor...


There are over 3.2 million apps on the Google Play Store

https://blog.pixalate.com/number-of-apps-on-the-google-play-store

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